Overview
With Subscribe to Search, you no longer need to rerun the same prospecting searches over and over again. This feature lets you automatically subscribe to any saved search, and get notified whenever new contacts or companies match your criteria.
New results will be added directly to a list of your choice—so your pipeline grows even when you're not actively searching.
Whether you're a salesperson looking to reach new leads faster or a recruiter wanting to stay on top of fresh talent, this feature keeps your lists dynamic and your outreach consistent.
Use Cases
Subscribe to Search is perfect if you want to be proactively updated on changes in your market or target audience:
1. Your search returns zero results — for now
Example: You’ve filtered your ICP tightly (e.g., VP Marketing at Series B companies using HubSpot), and no results show up today.
→ Instead of checking back every few days, subscribe once and we’ll send you new matches as soon as they appear.
2. Your search returns too many results
Example: You get 1,000+ contacts, but only want 10–25 per week to stay focused.
→ Subscribe and control the volume and cadence of incoming leads—daily or weekly, in manageable batches.
3. You want to keep your CRM or sequences fresh
→ Use Subscribe to Search to automatically feed new contacts into specific lists connected to your CRM or sequence logic.
4. You're scaling outbound efforts
→ Give each rep their own live stream of new contacts based on their territory or vertical. No more repeated searches or missed leads.
How It Works: Step-by-Step
Perform a prospecting search- Go to the Prospecting tab, set your filters (industry, job title, location, intent signals, etc.)—just like you usually do.
Click Subscribe- If your search qualifies, you’ll see a “Subscribe” button at the top of the results.
If there are no current results, the button will be disabled with a tooltip. Simply adjust your filters or save for later.
Set preferences- A side panel will open where you can configure:
Delivery frequency – Daily or weekly
Max number of leads per update – (e.g., 10, 25, 50, etc.)
Destination list – Select an existing list or create a new one
Subscription name – Customize or use the auto-generated one
Save and activate- Click Create. That’s it. You’re now subscribed! Lusha will scan for new matching leads based on your saved filters and send them straight to your list.
See what’s new- You’ll see a green indicator next to each newly added contact or company, making it easy to spot fresh results.
A “Live” icon will also appear next to any list that’s actively receiving updates from a subscription.
Manage your subscriptions- Head to the Manage Subscriptions panel in Prospecting to:
View and edit active subscriptions
Pause or delete them
Adjust limits and list settings
You’ll also see live indicators in any list receiving contacts via a subscription.
FAQs
Q: What is “Subscribe to Search”?
A: Subscribe to Search is an automation feature that allows you to save any prospecting search and receive updates when top matching contacts or companies fit your criteria. Instead of running the same search repeatedly, you’ll receive daily or weekly updates (based on your selected frequency) with top-ranked results, directly to the list of your choice.
Q: How does it work?
A: Here's how it works:
Users run a search using filters (e.g., job title, company size, industry, location).
They click the “Subscribe” button.
According to your selected frequency and volume, Lusha will automatically push top-matching contacts or companies to your selected list.
No need to rerun searches — your list will update automatically based on the criteria you saved.
Q: What problems does it solve?
A: Eliminates the need to constantly re-run the same searches, ensures no high-value leads are missed due to timing, saves time and improves productivity for sales, marketing, and RevOps., improves targeting consistency and lead quality and enables proactive outreach based on new ICP matches.
Q: Who is this feature for?
A: Sales/XDRs looking to automate lead discovery, Sales leaders/VPs aiming to improve pipeline quality and rep efficiency, RevOps needing cleaner CRM workflows and fewer manual updates, Marketers who want to keep campaigns fueled with accurate, fresh contacts.
Q: What are the 2 main key use cases?
A: Scenario 1: You ran a search for your ICP, but there were no results.
Instead of rechecking constantly, you “subscribe” to the search. When new contacts matching your ICP appear, Lusha notifies you instantly.
Scenario 2: You ran a search that returned hundreds of results.
You “subscribe” and Lusha monitors updates, top, relevant leads come through — preventing overwhelming manual filtering.
Q: How often will I get updates?
A: You can choose to receive updates daily or weekly when setting up your subscription. The system will push top results based on your filters and preferences at the cadence you selected.
Q: Where will I see the new results?
A: New leads from your subscribed searches will be automatically saved to the list you selected when creating the subscription. You can access them anytime from that list in your Lusha workspace.
Q: Can I manage or edit my subscriptions?
A: Yes. Go to the “My Subscriptions” section where you can:View all your active subscriptions, pause or delete any subscription and sync preferences.
Q: How many searches can I subscribe to?
A: Each user can subscribe to up to 10 searches.
Q: Will I be charged credits for these results?
A: No. You will only be charged credits when you choose to reveal contacts that were added to your list via a subscription. Simply receiving the results in a list does not consume credits.
Q: Can I use Subscribe to Search with CRM auto-sync?
A: Yes! When paired with Lusha Auto-CRM, subscribed search results are automatically pushed to your CRM — no manual action required. It’s ideal for sales automation and lead routing workflows.
Q: Can I set limits or filters to avoid irrelevant results?
A: Absolutely. You control the exact filters used to create your subscription (job title, seniority, location, company size, etc.). You’ll only receive top contacts that meet your defined criteria.
Q: How is this different from saved searches?
A: Saved Searches require you to manually return and check for new results. On the other hand, subscribed Searches actively monitor and push top leads to you, without the need to log in or re-run anything.