What is Lusha?
Lusha is a B2B data intelligence platform that helps revenue teams find the right people, maintain accurate records, and act on real-world changes across their go-to-market systems.
It provides verified contact details, company data, buying signals, and enrichment workflows that keep your CRM clean and usable.
Lusha connects Sales, RevOps, Marketing, and Recruiting around one shared foundation: accurate, usable data that flows across their systems.
If your CRM is missing fields, your lists go stale, or your team spends too much time fixing records manually - Lusha is built to remove that drag.
What problems does Lusha solve?
Most teams run into the same data issues:
Missing contact details
Outdated titles and company attributes
High email bounce rates
Stale prospect lists
Manual research and data entry
Broken lead routing due to incomplete fields
Inaccurate scoring and reporting
No structured way to act on account changes
These issues slow down pipeline generation and reduce forecast reliability. Lusha solves this by providing verified contact and company data - and by making that data flow directly into the systems where teams work.
Who uses Lusha?
Lusha supports multiple roles across the revenue organization.
Sales (BDRs/SDRs/AEs)
Build targeted prospect lists
Reveal verified business emails and direct dials
Reach decision-makers faster
Sync contacts into CRM and outreach tools
RevOps / GTM Ops / Builders
Maintain clean and complete CRM records
Automate enrichment through integrations and API workflows
Reduce data debt and improve governance
Improve routing, scoring, and reporting reliability
Marketers / Demand Gen
Enrich inbound leads with verified contact and company data
Improve segmentation and audience accuracy
Reduce bounce rates and protect sender reputation
Power targeted ABM campaigns using firmographics and Signals
Recruiters
Identify and reach hiring managers or business contacts
Reveal business contact details directly from LinkedIn profiles
Fill missing contact information in ATS or recruiting systems
Validate company details for sourcing accuracy
What data does Lusha provide?
Lusha focuses on business identity and buying context - the pieces revenue teams need to target, route, and execute.
Contact data
Typically includes:
Business email addresses
Direct dials / phone numbers (when available)
Job title, seniority, and department
Company association
Company data
Typically includes:
Industry and company size
Location and firmographic attributes
Technographics (when available)
Additional attributes used for segmentation and routing
Signals (real-world changes)
Signals help teams prioritize accounts based on meaningful activity, such as:
Job changes
Headcount growth
Hiring activity
Intent and engagement indicators (based on availability and plan)
The goal isn’t more data. It’s data you can actually use to improve targeting, routing, automation, and timing.
Lusha products and what they’re for
Lusha supports different levels of usage - from hands-on prospecting to operational automation.
A centralized place to search, filter, and build lists of companies and decision-makers.
Use it to:
Build targeted lists using advanced filters
Save structured searches
Use Signals to prioritize accounts
Export or sync contacts to CRM
A browser extension that lets you reveal contact details directly inside LinkedIn and company websites.
Use it to:
Find verified contact details without switching tools
Save contacts to lists
Push contacts into your CRM quickly
Built for operational scale and customization.
Use it to:
Enrich records the moment they enter your systems
Build waterfall enrichment logic
Connect enrichment to automations (Zapier/Make/n8n/Workato, internal services, data pipelines)
Standardize enrichment across teams and tools
Lusha integrates with platforms such as Salesforce, HubSpot, Pipedrive, and Bullhorn.
Use it to:
Enrich inbound leads automatically
Fill missing contact and company fields
Refresh stale records over time
Improve routing, scoring, and segmentation accuracy
This helps prevent data decay and keeps your CRM reliable.
Buying Signals (Intent)
Signals help you move from “static targeting” to “timed targeting.”
Use them to:
Prioritize accounts showing real movement
Trigger workflows (either via CRM fields, automations, or API)
Keep Sales and Marketing aligned on why an account should be prioritized
Support timed outreach, ABM motions, or routing workflows
A sales meeting assistant that captures call outputs and makes them usable.
Use it to:
Generate summaries and action items
Sync meeting insights into CRM
Improve deal visibility and pipeline context
What can you do with Lusha?
Here’s the clean “job-to-be-done” view that most users match to quickly.
Find decision-makers
Reveal verified emails and direct dials
Build reusable prospect lists
Common outcomes: less research time, faster outreach, fewer “dead” contacts.
Enrich inbound and existing records
Fill fields required for routing and scoring
Refresh stale data over time
Common outcomes: cleaner funnels, stronger reporting, fewer broken workflows.
Ensure records have the fields required for automation
Route leads to the right rep based on accurate firmographics
Common outcomes: faster speed-to-lead and better pipeline distribution.
Act on job moves and company growth
Trigger outreach when something meaningful happens
Common outcomes: better timing and higher response rates.
Enrich at form submission
Enrich at CRM creation
Enrich inside product or data workflows
Common outcomes: reduced manual ops work and consistent data standards.
Capture call summaries automatically
Maintain structured deal context
Common outcomes: better forecasting and clearer revenue reporting.
Lusha is designed to help teams scale outreach and enrichment responsibly.
Supports compliance with major privacy frameworks (e.g., GDPR, CCPA)
Provides controls aligned with responsible business data usage
Built to meet security expectations for revenue operations environments
If your team has specific compliance requirements, the best practice is to align Lusha usage with your internal policies and the regions you operate in.
How Lusha validates its data
Lusha aggregates business contact and company information from multiple sources and applies validation processes to improve accuracy. Data is continuously cross-checked and refreshed to maintain usability over time.
Getting started
Most teams start in one of these ways:
Option A: Quick prospecting
Search a target profile
Reveal verified details
Save to a list
Sync to CRM or export
Option B: CRM accuracy first (RevOps path)
Enrich inbound/new records
Fill key missing fields (routing/scoring/reporting)
Add refresh rules or enrichment schedules
Expand into Signals and API automation
Option C: Automation first (Builder path)
Enrich at record creation (forms/CRM/product flows)
Add waterfall enrichment logic
Trigger plays from Signals or field changes
Monitor quality and governance
You can create a free account to explore Workspace, test data quality, and see how Lusha fits into your existing tools.
TL:DR
Lusha gives GTM teams verified contact and company data, keeps CRM records accurate and compliant, and enables teams to act on real-world changes - from simple prospecting to fully automated enrichment workflows.
You can experience it now by creating your free account, which includes free credits every month!