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What is Lusha?

What exactly is Lusha, and how does it benefit businesses? Let's dive into the details.

Hila avatar
Written by Hila
Updated over a month ago

What is Lusha?

Lusha is a B2B lead enrichment and prospecting platform designed to provide businesses with accurate, verified contact information. Primarily used by sales and marketing professionals, Lusha helps them discover essential details such as phone numbers, email addresses, and social media profiles of potential leads.

With its advanced algorithms and comprehensive data sources, Lusha ensures that the information it offers is reliable and up-to-date.

Key Features of Lusha

  1. Lusha's Prospecting Platform: Leveraging an extensive database and advanced filters, Lusha allows users to find and save leads based on various criteria, including industry, job title, technology, specialties, location, and seniority. It provides direct access to detailed contact information, such as phone numbers, email addresses, and social media profiles, making it easier for businesses to connect with the right people.

  2. Lusha's Extension: The Lusha extension seamlessly integrates with platforms like LinkedIn, Sales Navigator, Recruiter, Salesforce, and other company websites. It allows users to instantly access their prospect’s contact details and B2B company information while browsing profiles or company pages. The extension is designed to make contact discovery quick and easy, directly from the browser.

  3. CRM Integrations: Lusha integrates with popular CRM systems like Salesforce, HubSpot, Pipedrive, and Bullhorn. This live integration makes it simple for users to import contact data directly into their CRM, improving lead management and nurturing processes.

  4. CSV Bulk Enrichment: For businesses managing large data sets, Lusha offers bulk enrichment. Users can upload contact lists, and Lusha will automatically enrich them with accurate company and contact details, making mass lead enrichment fast and efficient.

  5. Data Accuracy and Verification: Lusha places a strong emphasis on data accuracy, using various methods to verify and validate the contact information it provides. This ensures businesses can rely on current and precise data, reducing the risk of incorrect or outdated contact details.

  6. Compliance & Legal first: Lusha complies with data privacy regulations, including GDPR (General Data Protection Regulation) and CCPA (California Consumer Privacy Act), ensuring that all data is collected and used in accordance with legal standards.

Benefits of Using Lusha

Increased Efficiency:
By offering quick access to accurate contact details, Lusha helps sales and marketing teams save time and streamline their outreach efforts.

Enhanced Targeting:
With verified contact information, businesses can target their outreach more effectively, leading to higher response rates and better engagement outcomes.

Improved Data Quality:
Lusha’s focus on data accuracy ensures businesses work with reliable information, reducing the likelihood of bounced emails and incorrect phone numbers.

Seamless Integration:
Lusha’s integration with popular CRM systems and other tools allows businesses to incorporate it into their workflows without disruption.

Cost-Effective Lead Generation:
Lusha provides a scalable and cost-effective solution for lead enrichment, offering businesses a valuable tool for improving their lead generation efforts.

How Lusha Works

Lusha collects data from various sources, including public records, social media profiles, and proprietary databases. Its algorithms then verify and cross-check this data to ensure its accuracy. Users can access this information through the Lusha website, browser extension, or API integration.

To get started, users simply sign up for an account, install the browser extension, and begin searching for contacts. The platform is designed to be intuitive and user-friendly, making it easy to find and export contact details.

Whether you're a small business or a large enterprise, Lusha can be a powerful addition to your lead enrichment toolkit.

You can experience it now by creating your free account, which includes free credits every month!

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